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THE INTRODUCTION OF CREDIT
TRANSFERS |
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WHY NOT ALSO VISIT |
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The Spring of 1962 sees a new revolution – the creation of
a service jointly,
The second advertisement is aimed at business customers,
who arguably have the most to benefit from the new system - There is now available at every branch
of the eleven Clearing Banks an extension of a banking service that will help
every organisation which has invoices to send. It is called the Credit Transfer service and it greatly simplifies the handling of accounts. In operation, the Creditor Company sends with the bill, either as a detachable part of it or separately enclosed with it, a standard slip naming
the bank and branch at which the Company's account
is kept. The customer, if he has no bank account,
takes as many slips as he has, with cash to the
total amount involved, and hands the money
over the counter at any branch of any of the banks mentioned below.
If the customer has a bank account he can, of course, use a single cheque and conduct his business
by post. The advantages of the Credit Transfer service
are considerable, both for those who supply goods and services and those who
pay for them. The supplier is saved the trouble of dealing with a multitude
of individual payments, for they go straight to his bank, from whom
notification and the relevant slips will be received at regular intervals.
The buyer is also saved both time and trouble; whether he has one bill to pay
or twenty, a single payment at any bank pays them all. Full steam ahead…
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A concerted campaign So determined are the eleven clearing banks to make the new
system of Credit Transfers work, readers of newspapers and magazines in every
part of the UK are bombarded with an advertising campaign showing the many
advantages to everyone from housewife to businessman and all stops
in-between… |
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Images – Martins
Bank Archive Collections
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